Digital Marketing Manager

Location
West Sussex, England
Salary
£40000 - £41000 per annum
Posted
03 Sep 2017
Closes
01 Oct 2017
Ref
BB865
Contact
Peter Stratton
Job function
Marketing & PR
Hours
Full Time
Contract Type
Permanent
To manage and develop all aspects of digital, social and content marketing for this independent tour op within the context of an overall marketing plan for individual products and the company as a whole.
The Digital Marketing Manager role has been created to fulfil a growing requirement for professional marketing knowledge and experience within the digital, social and brochure content areas in order to ensure that all sales opportunities are maximised. The role covers both direct customers (B2C) and sales via travel agents (B2B).
Responsibility for setting and achieving business targets principally, but not solely, with regards to effective lead acquisition (enquiries), retention, and conversion by source at agreed costs.

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