Marketing Director

Location
Glasgow
Salary
Excellent salary and benefits
Posted
15 Nov 2017
Closes
15 Dec 2017
Hours
Full Time
Contract Type
Permanent

Barrhead Travel the Holiday and tailor Made Travel specialists are on the look-out for an experienced Results Driven Marketing Director to join us.

This is a fantastic opportunity for the right candidate to lead our marketing operation and hold ultimate responsibility for the organisation’s marketing activities and who will also oversee the development and delivery of a fully integrated marketing strategy across the business.

Key skills and experience

  • Previous experience in a similar role preferably in a retail, travel or hospitality environment.
  • First class project management skills with the ability to manage multiple projects at the same time.
  • Able to manage complex budgets effectively
  • Able to make on the spot decisions and provide justification when applicable.
  • Able to work well with a wide range of people from different parts of the business.
  • Able to inspire others
  • Offer an organised and methodical approach.

Duties and responsibilities

  • Development and implementation of the Brand strategy.
  • Developing the marketing strategy for new and existing products.
  • Overseeing the implementation of the marketing strategy – including campaigns, events, digital marketing and PR.
  • Working closely with the company’s sales teams; enabling them to meet their commercial objectives by providing them with appropriate tools, materials and presentations.
  • Guiding the day to day activities of the marketing team.
  • Ensuring that the marketing objectives are implemented by the marketing team.
  • Work closely with product management team to define marketing materials and programmes.
  • Manage social media presence and direct programmes to improve social media reputation and recognition.
  • Developing and delivering marketing and communications strategies for the organisation.
  • Undertake continuous analysis of competitive environments and consumer trends.
  • Attend regular board meetings and present the latest projects/updates from marketing.

Requirements

  • Proven track record of success in senior marketing roles
  • Confident, driven and dynamic leader
  • Entrepreneurial mind-set with the ability to spot original branding opportunities.
  • Ad hoc travel throughout the UK and overseas as and when required
  • Solid background in digital, Social Media and Offline marketing

This is a fantastic opportunity to join an already well established business and make a real contribution to its continued success and growth.

To be considered for this role please send us your CV and covering letter.