Long Haul E-commerce Manager - Crawley Area

Location
Crawley, West Sussex, England
Salary
Great basic salary & benefits!
Posted
04 Jan 2018
Closes
01 Feb 2018
Ref
19917
Contact
Helen Cassin
Job function
Marketing & PR
Hours
Full Time
Contract Type
Permanent
My client, a large tour operator based in the Crawley area are currently recruiting for an E-commerce Manager for their long haul department. As a core member of the Long Haul Marketing department, you will be responsible for managing the day-to-day web merchandising and content updates for the Long-haul websites, as well as feeding into the long term planning and delivery of enhancements. This role would suit a candidate who has good experience in content strategy and site optimisation.

DUTIES:

- Co-owning the performance of long-haul brands and the planning and delivery of activities designed to support and improve offline commercial performance
- Working with the Head of Ecommerce to coordinate business liaison activities with stakeholders
- Ensuring business objective are achieved for each requirement, including any "drop dead dates"
- Facilitating prioritisation of requirements across brands and websites, ensuring the biggest "bang for buck" is achieved in the shortest space of time, whilst not neglecting each brands' online merchandising and marketing requirements
- Maintaining good relationships with stakeholders in order to better understand the business drivers and rationale for proposed changes coming from the business and marketing teams
- Coordinating sales driving activities with the Destination Team (product content), Commercial (pricing) and Brand Managers (tone of voice) to schedule and release quality commercialised content to the websites, in line with business's milestones
- Helping define and managing the structure of our content in the relevant databases, advising on the most efficient and effective ways of achieving the required results with our content
- Coordinating and managing lead/ sales generating content in line with business objectives
- Managing the CRO programme with relevant teams to drive positive change to the websites
- Managing the content personalisation programme via the site CMS
- Assisting to plan the delivery of website changes using your team and other required resources
- Constructing, maintaining and clearly communicating the plan for delivery across all websites
- Ensuring the most efficient processes and tools are used to plan and manage work across the team and wider business; encouraging the use of online tools as far as practicable
- Ensure expertise, experience and best practice is shared across the Ecommerce teams

EXPERIENCE:

- Demonstrable experience in website content strategy and site optimisation.
- Proven commercial and technical experience working for large B2C or B2B websites, working in multi-disciplinary teams, preferably within the travel sector
- Strong analytical skills
- Knowledge of CMS platforms (e.g. Drupal) would be an advantage
- Knowledge and understanding of disciplines including conversion optimisation, web analytics (ideally Google Analytics), user experience, online marketing, SEO & PPC and web project management
- Knowledge of A/B & MVT testing and content personalisation (ideally experience with Acquia Lift)
- Stakeholder management experience
- Excellent attention to detail and the ability to effectively multi-task
- An ability to deliver to time, budget & quality expectations, across simultaneous, multiple initiatives
- Excellent verbal and written communication skills
- A highly flexible, positive and resilient individual with the ability to be innovative and collaborate
- A self-starter

THE PACKAGE:

You will expect to earn a very competitive salary dependent on experience, 25 days paid annual leave and various other company benefits like contributory Pension scheme and staff discounts and offers. As you would be working for one of the UK's largest travel organisations you can expect career progression opportunities so this really could be the best next step in your career you will make!

INTERESTED?
If you have the required experience for this fantastic new vacancy and are looking for a new challenge within a growing, successful travel company send your CV by clicking the link, send your CV directly to Helenc@traveltraderecruitment.co.uk or call Helen Cassin on 01293 850647 for more information.

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