Biddable Media Executive - SEO/PPC
Digital Biddable Executive PPC
Base Salary to £40K + Benefits
My client, a luxury travel company is recruiting for an experienced, commercially minded and results-driven digital marketing executive professional to manage the paid digital elements for my client.
The Digital Marketing Executive will be responsible for managing PPC campaigns, driving qualified traffic and enquiries to the website
To be considered, you must have previous travel industry experience with a solid understanding of all disciplines of digital media including PPC, Paid Search, Programmatic and Affiliates.
Biddable Media Executive Resposnibilities:
- Day to day responsibility for campaigns including bid management, ad copy testing, keyword optimisation.
- Be confident in setting up multiple biddable campaigns, including structure, ad copy writing and keyword research
- Work with media agency to ensure remarketing, prospecting campaigns align with business objectives and in-house managed PPC campaigns
- Working alongside the SEO agency/consultant to implement recommendations and best practice SEO optimisation techniques
- Work with internal programme marketing team to drive SEO requirements in content creation and programming
- Support changes to website architecture, content, linking and other factors to improve SEO positions for target keywords
Biddable Media Executive Experience Required:
- Detailed knowledge of Google Adwords, Bing and Google Analytics is essential
- Extensive PPC experience
- Previous travel industry experience is required in a similar role
- Insights driven with a passion for search engine marketing
Biddable Media Executive Salary and Benefits:
- Base Salary up to £40K (experience dependent)
- 22 days holiday
- Discounted travel
To apply for this Biddable Media Executive role, please email your CV to firstname.lastname@example.org or contact me on 0207 812 3820 to discuss the role and company in more detail.