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Email Marketing Executive

Employer
C&M Travel Recruitment Ltd
Location
Brighton, East Sussex, England
Salary
£25000 - £26000 per annum
Closing date
2 Aug 2019

View more

Sector
Tour Operator
Hours
Full Time
Contract Type
Permanent
Job function
Marketing & PR

Email Marketing Executive - Travel
This specialist travel company provide volunteering opportunities to young people from around the World to work in over 30 developing countries and gain work experience in fields as diverse as medicine, journalism & conservation. They have a passion for travel with a purpose and love making a positive difference in communities around the World. They are now looking for an Email Marketing Executive to take ownership of all their email marketing campaigns to drive development and improvements of the email marketing strategy, ensuring user journeys are seamless, new technologies are leveraged and conversion is optimised.

Email Marketing Executive - Role & Responsibilities:

  • Responsible for email marketing activities including email campaign set-up, scheduling, testing, tagging and deployment of one-time, recurring, triggered and dynamic content-driven campaigns.
  • Investigate & solve technical issues related to HTML , list segmentation and other areas of email execution.
  • Analysis of email marketing campaigns and make recommendations for improvement.
  • Manage trigger email campaigns throughout the customer lifecycle to maximise sales.
  • Carry out segmentation of the database and implement remarketing strategies
  • A/B Testing on a variety of email campaigns to establish the most effective.
  • Maintain data and implement re-engagement campaigns where necessary.

Email Marketing Executive - Skills & Experience Required:

  • Previous experience in email marketing - including DotDigital (DotMailer).
  • Excellent written communication and copywriting skills.
  • Strong analytical skills, with ability to translate complex data into actionable and profitable marketing plans.
  • Knowledge of HTML and CSS.
  • Advanced Google Analytics and Excel knowledge.
  • Experience working in Photoshop to edit images for email campaigns.
  • Desire to work in a fast paced travel company with a friendly, personable outlook and enthusiasm to work with people across the World, engaging with multiple cultures.

Email Marketing Executive - Additional Information:

  • Salary up to £26k dependent on experience
  • Brighton location - Monday to Friday 9 to 5.30

Please apply for the position of Email Marketing Executive online or email your cv to Lisa@candm.co.uk

Don't keep a good thing to yourself
We grow our business through referrals, so please don't keep us to yourself. If you think we're doing a good job and know of someone who would benefit from our services, please pass on their name and number to me and I promise we will follow it up. Many thanks.

C&M Travel Recruitment is acting as an Employment Agency in relation to this vacancy. We are committed to equality of opportunity for all candidates. For more opportunities, please visit www.candm.co.uk

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