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Email Marketing Executive

Employer
TMS Talent
Location
London (Greater)
Salary
£28k - 30k per year + Excellent Benefits
Closing date
7 Aug 2019

View more

Sector
Tour Operator
Hours
Full Time
Contract Type
Permanent
Job function
Marketing & PR

Job Details

Email Marketing Executive

Central London

£30,000 + Benefits

My client is leading elearning marketing solutions company specialising within the travel industry.

They host over 100 travel courses designed by tour operators, cruise company, DMC's, and toursit boards.

They are now recruiting for an Email Marketing Executive to plan, craft and manage the email experience for their clients.

The ideal candidate will have a keen analytical mind as well as a strong understanding of e-marketing best practice.

The Email Marketing Executive will be measured by an improved user experience, increased conversions and sales enquiries plus database growth.

Email marketing Executive Key Responsibilities:

  • E-CRM management and reporting
  • To create, build and execute an effective email campaign strategy that drives traffic and conversions and increases customer loyalty across multiple segments
  • Implement a programme of A/B tests designed to optimise performance
  • Implement effective segmentation and targeting to increase relevancy and increase conversions
  • Perform ongoing analysis to uncover performance trends and insights
  • Measure campaign effectiveness and ROI and provide detailed weekly, monthly and quarterly results to management along with other ad hoc reports when required
  • Work with marketing team to grow database and implement welcome and engagement programmes
  • Build a detailed understanding of the audience segments, taking ownership of building new segments with findings of previous campaigns

Email Marketing Executive Experience Required:

  • Previous experience of designing, careating and sending out email marketing content
  • Problem-solving and ability to prioritise workload and requests coming from multiple stakeholders in a fast-paced deadline driven environment
  • Keen eye for detail and accuracy
  • Exceptional communication and organisational skills
  • Experience in travel industry beneficial but not essential

Email Marketing Executive Experience Salary and Benefits:

  • Base salary ranging from £28-30K depending on experience
  • Pension Scheme
  • 22 days annual leave
  • Regular company social events

To apply for this Email Marketing Executive role, please forward your to tony@tmstalent.co.uk or contact me on 0207 812 3820 to discuss the role and company

Company

ABOUT TMS TALENT

TMS Talent (Formally New Frontiers) is a global leader specialising in travel and hospitality recruitment. For over 25 years they have been a trusted partner to employers across these niche sectors, matching exceptional job seekers with their dream roles.

The TMS Talent team prides themselves on delivering unrivalled service and all come from backgrounds in the travel and hospitality sectors. They understand the unique needs of job seekers and clients in these markets and recruit candidates for temporary, permanent and contract roles at all levels, from trainees’ right through to CEO’s and Managing Directors.

Delivering a high-touch and personalised recruitment service, TMS Talent ‘s clients include some of the world’s most prestigious travel & hospitality companies.  They offer a huge range of travel jobs and careers across sectors such as tour operators, travel agencies, inbound, airlines, business travel management companies, cruise lines, tourism, online travel technology companies, and conference, hospitality & events.

To find out more about TMS Talent and to view their extensive range of vacancies visit – www.tmstalent.co.uk

 T: +44 (0) 845 202 2222

E: enquiries.uk@tmstalent.co.uk

 

 

 

 

 

 

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