Digital Content Executive
- Employer
- Ski Solutions Ltd
- Location
- Brixton, London (Greater)
- Salary
- Dependent on experience
- Closing date
- 6 Aug 2021
View more
- Sector
- Tour Operator
- Hours
- Full Time
- Contract Type
- Permanent
- Job function
- Marketing & PR
We are looking for a digitally-minded Content Executive to join our team, working across our travel brands: Ski Solutions, Cycling for Softies and BSpoke Tours. This is an excellent opportunity for a creative individual with strong communication skills to work within an exciting, fast-paced travel environment.
You will be responsible for delivering high-quality, engaging content for our website, blogs, digital brochures, campaigns and social channels. You will also play a pivotal role in helping us finalise our transition to digital comms.
Roles and Responsibilities
- Maintain a content marketing calendar throughout the year across our blogs and social media channels
- Research and write fresh, SEO-relevant content for our blogs on a range of topics
- Get involved in our wider SEO efforts, conducting keyword research and optimising existing content on our blogs and website, to help improve our keyword ranking
- Manage our organic social media channels for all three brands, developing a plan to grow and engage our audience and host regular giveaways
- Design and build our monthly paid social campaigns in Facebook Business Manager, monitor performance and share regular reports
- Support the team with ongoing website maintenance
- Support the Marketing Manager with campaign delivery throughout the year
- Ownership of our image library, including collating imagery from resorts, building out our UGC, and ensuring we have the correct image rights in place
- Ensure all content is created in line with our brand guidelines
- Support the wider team when need arises, with property uploads, pricing and newsletters
Essential
- Two years experience in a marketing position
- Strong copywriting skills with impeccable attention to detail
- Strong project management skills with excellent timekeeping
- Experience managing social media platforms
- Experience using Photoshop
- Understanding of SEO best-practice
- A love for travel, skiing and cycling
Desired
- Experience using Facebook Business Manager
- Experience using InDesign
- Experience reporting within Google Analytics
- Experience working within a website CMS
- Experience with SEO management tools e.g. Keyword Planner, Moz, Search Console
Please include a cover letter with your application.
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