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Senior PR Executive

Employer
Travel Trade Recruitment
Location
London, England
Salary
£28000 - £32000 per annum
Closing date
21 Oct 2024
View more categoriesView less categories
Sector
Tourist Board
Hours
Full Time
Contract Type
Permanent
Job function
Marketing & PR

Job Details

Senior PR Executive Wanted

This role will be responsible for driving the strategy and delivery of PR successes for a portfolio of tourism boards.

The ideal candidate will be proactive, work well in a team as well as autonomously to create impactful media coverage, this will include responding to media enquiries, pitching across print, digital and broadcast media and delivering a journalist hosting programme. The successfully candidate will ideally have experience working in PR and will be able to seamlessly manage all logistics for events such as media lunches, journalist briefings and interviews. We are looking for someone who is highly organised and have excellent communication skills as well as a creative mind and an opportunistic eye to ensure client expectations are exceeded, ready to take the next step in their career.

Responsibilities:

Develop and implement a media relations programme targeting key travel and lifestyle media.

Ability to establish new relationships and maintain strong contacts with key media in the UK to ensure the clients receives ongoing positive media coverage.

Write and distribute regular new product updates and pitches on client destination experiences to key media targets.

Research and respond to media enquiries including regular trade travel features.

Provide media relations support for consumer marketing campaigns and trade activities in the UK.

Visiting Journalist Programme

Source, negotiate and deliver media trips - these may be in partnership with tourist boards, tour operator or airline partners.

Content and communications

Research ideas and information to find new stories and opportunities for media coverage.

Adapt content to suit UK media and consumers in both proactive and reactive situations.

Work closely with the rest of the client team to ensure public relations activities are integrated with trade and consumer marketing activity.

Create and adapt content for marketing promotions, including digital assets, supplements and trade co-operative campaigns and airline partnerships.

Keep up-to-date and information on key travel and lifestyle trends in the UK.

Reporting

Provide monthly reports on coverage to clients and key stakeholders.

Report hero coverage and high-profile projects to clients

Review and record impact generated from the PR programme each month and input into reports, includes EAV and partner metrics.

Industry partnerships

Build relationships with airlines tour operator partners and relevant tourist boards in the UK to secure support for media visits and promotions.

Build relationships with UK based contacts for the purpose of learning and developing joint PR opportunities

Other

Source, manage and deliver PR events which promote key messages and objectives in the UK. These may include consumer events, media launches or briefings and supporting trade events.

Work with the PR Director to manage client budgets

Provide advice, monitor, and respond to issues which could impact clients' reputation as a holiday destination.

Provide feedback to client on strategies and content creation for use in international markets, in conjunction account lead.

Requirements:

Minimum 2 years PR experience in UK consumer PR preferably within the travel and lifestyle sectors

Ability to flexibly manage workloads and priorities.

Strong communication and interpersonal skills.

Good presentation skills.

  • Experience of handling all media enquiries
  • Keen attention to detail and strong written communication skills.

Be proactive and driven to exceed client expectations and deliver outstanding results.

Able to travel in Europe and worldwide.

Possess a strong work ethic and be a team player.

IT skills - Microsoft office, Canva, Sharepoint

Fluent spoken and written English.

A sense of humour, and curiosity

Passion for travel and destination PR

Hybrid - London and WFH - 2 days per week minimum in the office

Monday - Friday 9.00 - 5.30 (37.5-hour week) with flexible working patterns available

Holiday 25 days (per calendar year + bank holidays); Pension; Flexible working hours; Day off to give back

Salary: £28,000 - £32,000

Interested please email kelly@traveltraderecruitment.co.uk

Company

TRAVEL TRADE RECRUITMENT
Travel Trade Recruitment handles vacancies from hundreds of employers each year. We have a wide variety of permanent and temporary job opportunities within all sectors of the travel industry, including business travel, tour operations, retail travel, and reservations.
We want to help you find the ideal travel industry job, make the next career step, and maximise your potential. We do this by finding out about you, as well as what is important to your career goals and lifestyle aspirations.

TRAINING
We also offer CRS training courses in the four major systems of Galileo, Sabre, Amadeus, Worldspan, and can advise which course would enhance your career.
Find more details at www.traveltradetraining.com

VOTED 'BEST UKTRAVEL RECRUITMENT CONSULTANCY'
Travel Trade Recruitment won three awards in 2009 for Best Travel Recruitment Consultancy, including 'Best UK Travel Recruitment Consultancy' at the Globe Travel Awards, Star Recruitment Consultancy at the Travel Bulletin Awards, and Travel Recruitment Company of the Year at the recent British Travel Awards. We are an official ABTA Industry Partner, Members of the Institute of Travel and Tourism (IATA) and the Recruitment and Employment Confederation.

All information supplied to Travel Trade Recruitment will be dealt with confidentiality. Your details will not be passed onto a Client without your specific permission.

Our service to job seekers is completely free. Contact your nearest office and speak our friendly consultants for free advice, or register for our online recruitment services at

www.traveltradejobs.com

London Office
Tel: 0203 887 9444
Email: london@traveltraderecruitment.co.uk

Birmingham Office
Tel: 0121 222 2624
Email: birmingham@traveltraderecruitment.co.uk

Manchester Office
Tel: 0161 923 6120
Email: manchester@traveltraderecruitment.co.uk

Leeds Office
Tel: 0113 394 4147
Email: leeds@traveltraderecruitment.co.uk

Scottish Division
Tel: 0141 248 5222
Email: scotland@traveltraderecruitment.co.uk

Temp Division
Tel: 0203 887 9444
Email: temps@traveltraderecruitment.co.uk

 

 

Company info
Website
Telephone
0203 887 9444
Location
3rd Floor, 1 Aldgate
London
EC3N 1RE
GB

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